When a lot of hear about sustainable or eco-friendly clothing we automatically think skirts made entirely out of hemp, Birkenstocks and probably some sort of weird blouse made of paper. The bookstore Women & Women First on the IFC show Portlandia certainly comes to mind. But the world of sustainable fashion has made huge strides in the past few years. So now you can dress like a pro and help the environment. People will be ultra impressed and so will the Earth. Luckily we have the help of two style gurus, Erica Cerulo and Claire Mazur, the founders of Of A Kind, to help us get our eco-friendly and professional looks down.
In case you aren’t familiar (which you really should be) Of a Kind is a web shop and art gallery for up-and-coming designers. It supports and promotes the designers by giving viewers access to their collections and allows customers to purchase exclusive limited edition items. This helps the designer become more recognized through word-of-mouth and gives bragging rights to the person who “discovered” this fabulous new fashion line. It was also the first store to exist on Tumblr.