Although sharing information is the cornerstone of the age of the Internet, that ideal free-flowing information is not without challenges. The paradox to this ideal is the necessity to protect users data to prevent identity theft and other potential crimes and harm against the user, which has given rise to even more privacy settings. Users for sites like Facebook and Google, and numerous other social networking websites, are up in arms over how their private information is being viewed and used.
These ”free” sites grow and thrive on your data. Even Google, especially Google, cares how you are connected and to whom you are connected, but they only care because they want the user data. In a WSJ.com interview, Bradley Horowitz, VP Product at Google, was asked about the very low and apparently declining engagement levels experienced on Google+, to which he responded, ”we’re growing by every metric we care about.“ Google, and Facebook and every other networking website revenues are directly linked to advertising. Their financial goal is intimately tied to the access they have to user personal data and their use of that profile information and connections to target ads to users.
The “social” job search is essential in today’s job market, but job search privacy is still possible – here’s some ways to ensure it:
- Make sure when you post your resume online, the site is safe, and if posted on job sites it is considered confidential.
- If you’re currently employed do not use company resources or time for your job search, including email, Internet connection, or even phones.
- Be careful about what activities you post on your social media profiles – current and future employers are paying attention to your online presence.
- Be careful about who you share your search with; use the privacy settings social media sites offer.
- Avoid discussing the job search with co-workers both online and offline.
Most recruiters and hiring managers will understand if you wish to keep your job search private if you explicitly tell them.
Tony Morrison is the Vice President of Business Development at Cachinko. Cachinko creates employer-branded career applications. It helps employers leverage Facebook and other social networking platforms to find, attract, and engage their next rock star candidates, and it helps job seekers find a job they’ll love through friends they know and trust. Find him on Twitter and Talent Connection. And, connect with Cachinko on Facebook or Twitter.