• Wed, Jan 30 2013

When Facebook Goes Into ‘Lockdown’ Mode, It Holds 5-Hour Meetings And No One Rests For 34 Days

runner-tired-exhausted-1Facebook recently launched a new feature, Graph Search. It’s a robust tool that gives users the power to search their friends’ profiles for information and recommendations.

The days leading up to its launch were exhausting. One of Facebook’s product managers, Loren Cheng, spoke to Fast Company about going into a 34-day “lockdown.”

“Lockdown” is a Facebook tradition that changes the pace and practice of work during the run-up to a product launch.

Cheng reveals that Graph Search’s lockdown lasted 34 days, and the team met for five hours without letting anyone leave. One person didn’t sleep for 3 days straight:

It’s a time at Facebook when we say, “Hey, we’ve got this goal, it’s pretty near term–we’re gonna double down and focus on it.” It lends focus.

To finish reading this post, head on over to Business Insider.
To finish reading this post, head on over to Business Insider.

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